Designing end-to-end digital products across diverse industries since 2012.

Driving innovation and delivering user-centric solutions creating exceptional experiences for...

 

LinkedIn
Life360
Amazon
Blurb
Fanpics
B&N NOOK
Malwarebytes
Qualcomm

What my XFN partners say...

A Collaborative Product Designer Who Delivers Results

I had the opportunity to work closely with Sid on LinkedIn’s first iOS Home Screen widget, and he was a key player in making it a success. Sid has a knack for taking complex business requirements and turning them into clean, intuitive designs that work for all kinds of users.

From the engineering side, I really appreciated Sid’s collaborative approach. We worked together a lot to make sure the widget was optimized for different screen sizes, handled edge cases smoothly, and met accessibility and internationalization standards. He has an amazing attention to detail and really cares about getting things right.

On top of all that, Sid’s just a great person to work with—always positive, open to feedback, and a real team player. I’d jump at the chance to work with him again and highly recommend him to any team looking for a talented product designer.

Matt Boran
Senior Software Engineer at LinkedIn

A User-Centric Designer and Collaborative Partner

Sid is an exceptional designer who consistently delivers impactful results. He expertly balances user needs, business goals, and technical feasibility, as demonstrated by his leadership on the Life360 onboarding redesign that led to a 15% increase in user activation.

Sid's deep experience with key initiatives like Crash Detection, SOS, and Data Breach Alerts, coupled with his passion for user research, makes him a valuable strategic thinker. Working alongside someone who knows the nuances of our business, our stakeholders, and has deep, real empathy for the families we serve has been a huge privilege and I feel super lucky to have worked with Sid at Life360!

Alli Shea
Senior Product Manager at Atlassian

A Creative and User-Focused Innovator

Sid is a creative and collaborative innovator who consistently prioritizes the user experience. He excels at generating out-of-the-box ideas, drawing inspiration from competitor analysis and user feedback to drive product development. Sid's proactive communication and problem-solving skills foster a strong team environment and ​ commitment to creating intuitive and user-friendly products.

Sid possesses a knack for visualizing complex concepts, effectively communicating ideas through clear and engaging visuals that facilitate understanding and alignment across the team.

My Linh Van
Senior Product Marketing Manager, Lightroom Mobile at Adobe

Detail-Oriented UX Designer

I had the pleasure of collaborating with Sid on the Data Breach Alerts project, a new venture, 0-1 feature with lots of complexity. He consistently delivered detailed and comprehensive design solutions, including visual representations for all user flows and user scenarios, which were instrumental to the team's success. His Figma files were meticulously crafted and constantly updated, ensuring everyone was aligned.

Sid readily embraces collaborative processes like weekly developer meetings and design decision logs, demonstrating his commitment to efficiency and clarity. I highly recommend Sid for any design role where his eye for detail and dedication to user-centric design will be invaluable.

Shivali Shenoy
Shivali Shenoy, Senior Engineering Manager at Life360

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